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Marketing management /
Publication:
Harlow, England ; Pearson/Prentice Hall, 2009
. xxxviii, 889 p. :
29 cm.
Date:2009
Availability:
Copies available:
AUM Main Library
(2),
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Marketing management /
by Kotler, Philip.
Publication:
Upper Saddle River, N.J : Prentice Hall, 2012
. xxii, 679, [131] p. :
29 cm.
Date:2012
Availability:
Copies available:
AUM Main Library
(3),
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Video Segments on DVD for Marketing :
by Armstrong, Gary
Publication:
Upper Saddle River, N.J. : Pearson Prentice Hall, 2007
. 1 DVD .
, Kotler's name appears first on the earlier ed.
Date:2007
Availability:
Copies available:
AUM Main Library
(3),
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